
Yes, we can
We believe in setting big goals and pushing through challenges to make things happen.



It all started as a personal motto during endurance races—a reminder to keep going, honor those who came before us, support those beside us, and inspire future generations.
In 2023, Daniel Flores used Si Se Puede as motivation while training for the Leadville 100, one of the toughest races in the world. That mindset helped him push through months of training and complete the 100-mile race. Ramon Morales filmed the journey, and their documentary, Si Se Puede: Road to Leadville 100, was shown at the Texas Theatre, Latino Cultural Center, and Dougherty Art Center in Austin. The goal? To inspire others to go after what seems impossible.
The next challenge was the Moab 240—an extreme race through the desert's heat and rough terrain. Daniel and his team from Dallas took it on, documenting the journey. The film will premiere on Friday, May 2nd, at the Texas Theatre.
Beyond racing, we're working to build a stronger and healthier community. Santos Cortez moved from New York to Dallas to help grow the movement. We've hosted 5Ks with local coffee shops like Peaberry, Olmo Market, and Every Day Works. We also highlight local businesses, sharing their stories to inspire and support our neighborhood.
Now, we're taking the next step: launching a hydration company to promote health and wellness in our community.
This is just the beginning.
Si Se Puede.
